Making things beautiful.
When Chris first started working with Skin Research Labs, the primary goal was to help them establish a video marketing strategy and then produce content for their target audience. Since then, he has helped evolve their visual identity through photography, digital design, packaging design, and campaign development.
Establishing the style.
One of the most significant contributions Chris was able to provide was the establishment of a visual style to create cohesion between digital assets, photography, videos, and other marketing materials. Focusing on natural beauty, warm tones, and clean aesthetics helped update the brands look and feel while tying it to the lifestyle of their target audience.
